Simon comes up with a new Analogy to discuss business. This is more relevant and fitting than the regularly used Sports or War analogy to discuss business strategies.
Simon is an unshakable optimist. He gives a new way to look, analyze and think about business rather than the War or Sports analogies that are often used.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
For more from Simon – check out : http://simonsinek.com/
